The NJ Library Champions Campaign will be in the upcoming issue of Sports Illustrated!

We just got word that the February 22 issue of Sports Illustrated is running a three page article on Zach Parise that includes a photo of our billboard and specifically mentions that Zach is a NJ Library Champion!

NJLA is looking to get 10,000 champions and this might be just the thing to energize your customers to sign up. Zach plays for the Devils and is a member of the US Hockey Team. This is a great opportunity for libraries to piggyback with the excitement of the Olympics and get your customers involved in the champions program.

Please encourage your customers to go to njlibrarychampions.org and become a champion AND sign up for a chance to win a free poster of Zach and a chance to win free tickets to the Stars on Ice Show featuring the best skaters from Vancouver!

Go to the NJSL Marketing blog for more ideas: http://tinyurl.com/njslmarketing

Thanks! -Nancy

Nancy Dowd Director of Marketing and Public Relations New Jersey State Library 609-278-2640 ext 122 www.njstatelib.org

Blogs: The M Word- Marketing Libraries http://themwordblog.blogspot.com/

NJSL Marketing: http://nancydowd.wordpress.com/

Twitter:http://twitter.com/nancydowd Facebook: nancydowd

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