Infogroup and ReferenceUSA unveil new name change

 
From: "Sharon Rawlins srawlins@njstatelib.org [NJYAC]" ...@njstatelib.org>
Subject: Infogroup and ReferenceUSA unveil new name change
Date: September 9th 2020

 

Dear Colleagues,

 

We wanted to make you aware of a change to one of our statewide database offerings. Business reference and research tool, Reference USA, and its parent organization, Info Group, have undergone a name change. Infogroup has announced that they’ve officially become Data Axle, and ReferenceUSA has become Reference Solutions.

 

Please discontinue use of any marketing materials that use the old Infogroup and ReferenceUSA names. New marketing materials will be sent out in the coming weeks. Additionally, please use the new Data Axle logo on your website.

 

A message from Data Axle:

 

Data Axle Reference Solutions has a fresh, new look that you’ll see reflected in the website and the product itself. While we’ve improved the site navigation and user experience, you can be confident that the features you know and have come to rely on remain constant. We will continue to introduce new and expanded services that support innovation, strengthen performance, and drive results. You can check out our new look at www.data-axle.com. Thank you for your valued partnership and we look forward to growing alongside you in the future.

 

You can also check out this brief interview with Chairman & CEO, Mike Iaccarino, as he shares the story behind the new name: https://www.infogroup.com/insights/blog/why-data-axle/

 

 

All the best,

 

Sharon Rawlins, MLS, she/her/hers

Youth Services Specialist for Lifelong Learning

NJ State Library

185 West State St.

P.O. Box 520

Trenton, NJ 08625-0520

...@njstatelib.org" style="color: #2199e8; font-family: Helvetica, Arial, sans-serif; font-weight: normal; line-height: 1.3; margin: 0; padding: 0; text-align: left; text-decoration: none;">sraw...@njstatelib.org

609-278-2640 ext. 116

609-278-2650 – fax

 

 

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